Auctioneer Aurel Bacs has made a significant impact in the world of luxury watches, successfully orchestrating over $1.6 billion in sales during his career. Known for his deep understanding of the market and the intricacies of watch collecting, Bacs has become a prominent figure at prestigious auction houses, captivating collectors globally.
Bacs began his journey in the world of timepieces as a teenager in Zurich, where his passion for watches ignited. For the past 30 years, he has honed his expertise, showcasing exquisite, rare, and vintage watches that appeal to enthusiasts. In collaboration with his wife, Livia Russo, and Phillips Auctioneers, he has transformed the landscape of watch auctions, catering to a diverse clientele of collectors.
Passion Over Profit in Watch Collecting
In an interview with correspondent Mark Strassmann, Bacs expressed his belief that watch collecting transcends mere investment. He describes it as a “love affair,” emphasizing that collectors often pursue their passion without rational limits. This fervor for unique timepieces contributes to the rising demand and value of watches in the auction market.
Bacs’s approach combines a keen eye for detail with an understanding of the emotional connections that collectors forge with their timepieces. His dynamic presence and flamboyant style have earned him the nickname “the Indiana Jones of watches,” reflecting his adventurous spirit in uncovering rare gems.
Over the last decade, Bacs and Russo have been instrumental in elevating Phillips Auctioneers as a leading platform for watch sales. Their innovative strategies have attracted thousands of bidders from around the world, enhancing the auction experience and driving unprecedented results. The couple’s passion and expertise have positioned them as key players in an industry that continues to grow.
The Future of Luxury Watch Auctions
As the market for luxury watches evolves, Bacs remains optimistic about its trajectory. He recognizes the increasing interest from younger generations and believes that this trend will sustain the industry’s vitality. The collectors of tomorrow are not only drawn to the craftsmanship of watches but also to the stories they tell.
With a track record of successful auctions and a growing list of loyal clients, Aurel Bacs is set to continue his influential role in the world of horology. As he puts it, the relationship between collectors and their watches is both emotional and timeless. Bacs’s journey in the auction world reflects the enduring allure of fine timepieces and the passion that fuels the market.
