UPDATE: Walmart’s annual Thanksgiving basket price has plummeted by an astounding 43 percent, now priced at under $4 per person, marking the lowest cost since the program’s launch in 2022. This significant reduction comes as families brace for the upcoming holiday season amidst rising living costs.
In a surprising turn of events, the 2025 Thanksgiving basket is now available for $40 total, serving ten people with essential items like turkey, potatoes, stuffing mix, and pie crusts. This year’s pricing is a stark contrast to last year’s basket, which averaged around $7 per person.
The announcement on October 21 highlights a trend of decreasing food prices, indicating a shift in the retail landscape as major chains prepare for the lucrative holiday shopping season. Competing discount retailer Aldi has also reported similar price cuts, responding to increased consumer demands for affordability.
Retail analysts note that this drastic price drop reflects a broader strategy among U.S. retailers to sharpen their price appeals as lower-income households continue to feel the financial squeeze. The urgency for affordable options is amplified with ongoing uncertainties surrounding U.S. trade policy and inflation.
Despite the economic challenges, there is a sense of optimism among consumers, particularly with the Biden administration’s efforts to stabilize supply chains and reduce food costs. Walmart’s pricing strategy appears to be a calculated move to attract shoppers seeking value without sacrificing quality.
Next Steps: Shoppers are urged to take advantage of these significant savings as they prepare for Thanksgiving festivities. With Walmart leading the charge, other retailers may follow suit in reducing prices to remain competitive. Customers should keep an eye on further developments as the holiday season approaches.
This price drop serves as a reminder of the shifting dynamics in retail and the importance of affordability for American families. As the holiday season unfolds, consumers can expect to see how these changes impact their shopping decisions and overall holiday budgets.
Stay tuned for more updates on this developing story as we monitor how retailers respond to the market and consumer needs during this critical time.
