UPDATE: A viral post criticizing HYBE and its idols has ignited a fierce debate among netizens. The controversy, which began on November 17, 2025, centers around a clip of LE SSERAFIM member Sakura crying during vocal lessons, capturing intense online attention.
The tweet, now garnering over 11,000 likes, accuses HYBE of profiting from the “struggle, tears, and drama” of their stars. The original poster (OP) argues that the company exploits these vulnerable moments for commercial gain, showcasing idols in emotional distress to evoke sympathy from fans.
In a provocative statement, the OP expressed disdain for HYBE’s practices, suggesting that the company places its idols in “embarrassing situations” to inspire pity. This claim has divided fans, with many rallying in defense of HYBE and its artists. One user responded, stating, “jesus yall don’t even see hybe idols as people at this point,” highlighting the emotional disconnect some fans feel.
The backlash against the OP’s criticism has been significant. Supporters of HYBE argue that showing emotions is a natural part of being human and should not be viewed negatively. Another fan emphasized, “If seeing idols being human and sad makes you uncomfortable, ask yourself why.”
The debate has spilled over into various social media platforms, including Reddit, where users expressed disbelief at the OP’s stance. One user remarked on the troubling trend of fans dehumanizing idols, stating, “It’s concerning how kpop fans don’t see HYBE idols as humans anymore.”
As this heated discussion continues to unfold, many are watching closely to see how HYBE will respond to these allegations. The situation raises important questions about the dynamics of idol culture in the K-pop industry and the expectations placed on these artists.
What happens next? The ongoing debate showcases the complexities of fan-idol relationships and the impact of social media on public perception. Fans and critics alike are urged to reflect on their views and the treatment of idols in the industry.
Stay tuned for further updates as this story develops.
